Service
CRM Development
Customer relationship management (CRM) is a technology for managing all your company’s relationships and interactions with customers and potential customers. Having an efficient, reliable and secure CRM helps you operate faster and keep the data centralised for the future usage.
What is CRM Development?
Customer relationship management system is a type of software that helps businesses interact, analyse, process and improve their customer experience by the help of data. The modern CRM applications generally have inbuilt models for machine learning and data processing models.
Why a CRM?
Companies generally require a CRM to achieve the following
- Making whole operation easy for sales and support
- Having access to centralised report about things happening in office
- Understand bottlenecks and take action to simplify issues and push sales
- Respond to queries and faults in time
- Track and Resolve Issue
- RBAC (Role Based Access Control)
- Analyze, Collaborate and Track business health
Important Features in a CRM
Companies generally require a CRM to achieve the following
- Centralize the Data
- Respond to queries and faults in time
- Track and Resolve Issue
- Analyze, Collaborate and Track business health
- Access Management and Tired Reporting
Popular CRM in Market
- Zoho
- Salesforce
- SAP
- Oracle CRM
- Microsoft Dynamics CRM
- Hubspot
- FreshSales
- Sugar CRM
- Agile CRM
- Active Campaign
- Greenrope
- Aritic
How STABLX help businesses with CRM?
Requirement analysis is a proces of understanding the whole in, out and processing of the system and the interface. The process includes understanding the end user experience business want to deliver, backend users who will be managing the website and understanding the processing which happens inside the system.
Architecture developement is a process of creating an engineered skeleton of a future system. It defines how different parts of the website will be arranged and organised and developeed to achieve the output.
Development is the process where a design & architecture is converted into code to build the actual website. The process involves convesion of pseudo code into programming language to buld the backend and frontend of the website.
Client meetings and feature approval is part of the development and the team collaboratively puts effort to make it happen.
Testing is done to find any possible bugs in the frontend, backend or integration. The testing is done based on resources allocated by the dedicated team.
Deployment is the process of putting the software product on cloud and making it available to the end users. It is done by placing the code on the server. After the code is deployed, the server runs 24X7 to avail the service to the end user.
Once the application is deployed, it should be maintained with various packages and framework changes in the future. Security updates are important and software should be packed with the changes. New features should be planned and executed in agile cycle.
CRM Facts and Stats
- Sales teams spend around 18% of their time in CRM
- 74% of companies say that converting leads into their customers is their top priority.
- 91% of data in CRM systems is predicted to be incomplete, stale, or duplicated each year.
- The average ROI on CRM is $8.71 for each dollar spent
- 74% of respondents say that CRM solutions give them better access to customer data, allowing for more personalized service.
- 91% of companies with 10 or more employees use a CRM - Grand View Research
- Salesforce found that 88% of service teams found gaps in their technology solutions (including CRM software) during the pandemic. Now, 77% of agents also say their job is more strategic and requires more data than it did 2 years ago. Additionally, 81% of decision makers are accelerating their digital initiatives following the pandemic.
- 79% of business buyers say it’s crucial to interact with a salesperson they deem to be a trusted advisor when making a purchase.
- 92% of companies already use databases to store customer information
- 65% of businesses adopt CRM technology within the first 5 years of launch.
- Around 82% of organizations use CRM for sales reporting
- 64% of companies say CRM tools are impactful, or very impactful
- 74% of companies say CRM technology gives better access to customer data
- 92% of companies believe CRM technology is crucial to achieving goals - Super Office
- 47% of users say CRM improves customer satisfaction - Capterra
- Sales teams spend around 18% of their time in CRM
- 22% of salespeople don’t know what a CRM is
- Around 81% of marketers operate their CRM from multiple devices - OnePage Express CRM improves customer satisfaction - Capterra
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